Sustainable Value Creation

This book is designed as an easy-to-digest, critical introductory text to sustainable value and CSR. To internalize the ten principles of Sustainable Value Creation is to understand how the firm can respond to stakeholder needs to optimize value creation over the medium to long term.

David Chandler is Associate Professor of Management at the University of Colorado Denver Business School. His research focuses on the dynamic interface between the firm and its institutional environment and has been published widely. Additional related publications include the textbook Strategic Corporate Social Responsibility: Sustainable Value Creation (5th edition, 2020).

Foreword Acknowledgments * Introduction: Corporate Social Responsibility Principle 1: Business is social progress Principle 2: Shareholders do not own the firm Principle 3: Prioritizing competing stakeholder interests is difficult Principle 4: CSR is a stakeholder responsibility Principle 5: Market-based solutions are optimal Principle 6: Profit = total value Principle 7: The free market is not free Principle 8: Only business can save the planet Principle 9: Value creation is not a choice Principle 10: The business of business is business Conclusion: Sustainable Value Creation About the author Notes