Music Artist Managers

To what extent is it possible to do good work in music artist management? Drawing upon original research, this shortform book explores and evaluates motivation, remuneration and equity stakes within the music industries.

Guy Morrow is Senior Lecturer in Arts and Cultural Management at the University of Melbourne, Australia.

Introduction 1. What is music artist management? 2. Managers in the music business: A theoretical framework 3. Management work in the music business: Issues and challenges 4. The ever-expanding role of music artist managers 5. New models for music artist manager retention. Conclusion