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Evolutionary Communication presents the first comprehensive evolutionary approach to the study of human communication.
Presuming no specialized knowledge of evolutionary theory, this reader-friendly textbook explains why and how communication became the determining factor in human development. Drawing from the latest scientific research, Evolutionary Communication represents a truly groundbreaking contribution to Communication Studies as a field of study.
Opening up an inspiring new approach for teaching communication, the book can be used as a core volume or supplemental text for courses ranging from Introduction to Communication and Communication Theory to special topics and graduate seminars.
James Lull is Professor Emeritus of Communication Studies at San Jose State University, California. Author or editor of more than a dozen books with translations into many languages, Professor Lull is recognized internationally as one of the field's most original thinkers and productive scholars.
PART ONE: INTRODUCTION Chapter 1: Introducing Evolutionary Communication Chapter 2: The Basics PART TWO: WHY WE COMMUNICATE Chapter 3: Survive and Reproduce Chapter 4: Expression PART THREE: HOW WE COMMUNICATE Chapter 5: Spoken Language Chapter 6: Written Language Chapter 7: Technology Chapter 8: Media PART FOUR: WHAT WE COMMUNICATE Chapter 9: Culture Chapter 10: Information Chapter 11: Ideology and Religion Chapter 12: Morality, Identity, Community