Managing Your Professional Identity Online

Offers higher education professionals the information and guidance they need to craft strong online biographical statements; prioritize where and how they want to represent themselves online; intentionally and purposefully create an effective brand for their professional identity online; and develop online profiles that are consistent, professional, accurate, organised, and of good quality.

Dr. Katie Linder is currently the executive director for program development at Kansas State University Global Campus. Previously, she directed the award-winning Ecampus Research Unit at Oregon State University. Katie is also a Certified Coach through the International Coach Federation. Katie is an avid writer and researcher with a passion for process and peeking behind the scenes at what it takes to be a successful academic. For the past several years, her work has focused on blended course design best practices, institutional supports for accessible online learning, and research literacy for scholarship of teaching and learning practitioners and distance education stakeholders. She speaks on topics related to writing and publication; creativity and productivity; self-promotion and personal branding; and teaching and learning with technology.Her latest works include Going Alt-Ac: A Guide to Alternative Academic Careers (Stylus, 2020; co-authored with Kevin Kelly and Tom Tobin), Managing Your Professional Identity Online: A Guide for Faculty, Staff, and Administrators (Stylus, 2018), High-Impact Practices in Online Education (Stylus, 2018), and The Business of Innovating Online (Stylus, 2019). She is also the author of The Blended Course Design Workbook: A Practical Guide (Stylus, 2016). Katie earned her BA in English Literature from Whitworth University in Spokane, WA, and her MA and PhD in Women's, Gender, and Sexuality Studies from The Ohio State University.Visit her personal website at: https://drkatielinder.com

Tables, Figures, and Boxes Forward by Laura Pasquini Preface. The Planting of a Seed Acknowledgements Introduction. Why Digital Identities Matter 1)What Makes a Strong Digital Identity? 2)Choosing Where to be Present Online 3)Evaluating Your Current Digital Identity 4)Choosing How to Represent Yourself Online 5)Tools for Updating and Managing Your Online Presence 6)Designing an Effective Digital CV or Resume 7)Building a Professional Website 8)Tweets, Updates, and Other Forms of Posting Online 9)Building and Engaging with Online Communities 10)Responding to Online Conflict 11)Strategies to Create and Share Content with Larger Audiences Conclusion. Three Examples from Higher Education Professionals with Kevin Gannon, Lee Skallerup Bessette, and Anonymous Glossary References Index