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In any conflict, the First Alternative is my way, and the Second Alternative is your way. The fight always boils down to a question of whose way is better. This book presents a new and practical, but incredibly effective and eye-opening, way to reach resolution through using the 'Third Alternative'. The Third Alternative moves beyondyour way or my way to a higher and better way - one that allows both parties to emerge from debate or even heated conflict in a far better place than either had envisioned. With the Third Alternative, nobody has to give up anything, and everyone wins. To a world of escalating strife and contention, Third Alternative thinkers like those Covey profiles in this innovativeand practical book, bring creative solutions, peace and healing. Through key examples and stories from his work as aconsultant, Covey will demonstrate that Third Alternative thinking is the supreme opportunity of our times. Readers will learn how to create new and better results instead of escalating conflict, as well as how to build strong relationships with diverse individuals based on an attitude of winning together. The Third Alternative represents a departure from material on conflict resolution, negotiation and mediation; the book represents a new way of thinking that will be embraced not only by the many fans that have flocked to Covey's prior books, but also by anyone who is seeking resolution in their professional or personal lives.
Recognized as one of Time magazine’s twenty-five most influential Americans, Stephen R. Covey (1932–2012) was an internationally respected leadership authority, family expert, teacher, organizational consultant, business leader, and author. His books have sold more than 40 million copies (print, digital, and audio) in more than fifty languages throughout the world and The 7 Habits of Highly Effective People was named the #1 Most Influential Business Book of the 20th Century. After receiving an MBA from Harvard University and a doctorate from Brigham Young University, he became the cofounder and vice chairman of FranklinCovey, the most trusted leadership company in the world.
